by Steve Grossman | Oct 4, 2011 | About Me, Blog, Marketing, The Industry
For most musicians and creatives, the goal is the CD, the hit song, the Big Tour or whatever project it is that says to the world “I’ve Arrived.” For me this year, it was the release of my book. WooHoo Yes, it’s a big deal. I have my book, you...
by Steve Grossman | Sep 24, 2011 | Blog, Career, The Industry
(The following is a post from John Simson, former executive director of SoundExchange now operating as an independent consultant for the Future of Music Coalition’s Artist Revenue Stream project that appeared in Billboard on 9/2.) As revenue diversification is...
by Steve Grossman | Sep 20, 2011 | Blog, The Industry
You’re invited to join fellow songwriters, musicians, singers and artists for this highly informative and interactive workshop at Indie Connect on Saturday, Oct. 1st. Each of the four sessions will feature hands on, in-depth training on the “real world” skills and...
by Steve Grossman | Sep 8, 2011 | Blog, Marketing, The Industry
I have the privilege of working with a group that runs a monthly discussion forum called Innovation Nashville. This past Tuesday evening, we had Larry Pareigis and Kevin Mason from Nine North Music as guests. Among the many informative and relevant items brought up...
by Steve Grossman | Aug 31, 2011 | Blog, Career, Marketing, The Industry
In my last post, entitled Don’t Be Desperate, I wrote, “…money means survival in today’s world, so financial desperation can literally be a matter of life or death.” The solution: get a job. Experience Yes you need money, but don’t just...
by Steve Grossman | Aug 28, 2011 | Blog, The Industry
At one of my recent speaking events, I had a young man ask me the following question: “So how do you avoid getting taken advantage of by all the…well, snakes in the music business?” I started my answer by talking about a few tangible ways like...