by Steve Grossman | Apr 4, 2008 | Blog, Career, Marketing, The Industry
How ’bout this flurry of activity as the music industry desperately tries to hang on as customers continue to demand change:Last.fm offering free streaming of millions(?) of tracks has also just announced that they will also offer streaming simulcasts of CBS...
by Steve Grossman | Apr 3, 2008 | Blog, Career, Marketing, The Industry
As far as I can tell from what I read, EMI seems to be the most open minded of the big music labels. Today’s news that they’ve hired former Google CIO Douglas Merrill as president of digital is the latest example. Here’s one of his first quotes: “I’m...
by Steve Grossman | Apr 3, 2008 | Blog, Career, Marketing, The Industry
CNET has the scoop on MySpace’s entrance into the music biz. “The service will roll out gradually over the next three to four months and offer free streaming music, unprotected MP3 downloads, ringtones, and e-commerce offerings such as merchandise and...
by Steve Grossman | Mar 15, 2008 | Blog, Career, Marketing, The Industry
Kevin Kelly summarizes what I and a number of people have been trying to say for a long time. I could grab highlights from it and elaborate, but it’s as near to perfection as it can be. Read it and get your 1,000 True Fans.
by Steve Grossman | Mar 3, 2008 | Blog, Career, Marketing, The Industry
Nico Ramon at Not Evil Music has some wisdom about Using exclusivity to market your music.Seth Godin offers a perspective on Bruce Springsteen from his friend Randy about the fact that: “At some point in the last 35 years, Bruce won over each one of those fans...
by Steve Grossman | Feb 29, 2008 | Blog, Career, Marketing, The Industry
I’m already growing tired of the 1.0 and 2.0 thing, but nevertheless, former EMI exec Ted Cohen has pronounced the death of music 1.0 as “five hundred top members of the music business gathered today in New York.”Nate Anderson reports that...
